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when you market a product (zune) there are always people willing to buy... people who want to try something different, people who want to experiment on it, SPOILDED little kids who want it all and although have an ipod, want a zune to be cooler than everyone else..
As you stated microsoft did sell a million on their zune product... marketing.. But apple unlike microsoft, when they came out with ipod they made money and CONTINUED the constant sale of their ipods and other product...
There are products that reach a sale high and drop.
there are products that reach a high, lower little and maintain.
Apple FTW.
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