Quote:
“At a meeting of top management everyone argued against the LFA. Even people in charge of R&D argued against it,” Akio says. Their objections went to the core of an opinion that had been germinating in his mind for some time.
“None of the directors at the time were interested in cars,” he says. “When I was learning to drive with Naruse, none of them would join me. Now I say everyone involved with the company must love cars. If they are not interested in cars I say they should get another job.” Clearly the LFA project held implications far beyond the car itself.
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Wish someone at BMW was like Akio Toyoda.