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      01-12-2013, 02:40 PM   #30
Frencholivier
Private First Class
United_States
5

 
Drives: F30 LCI :)
Join Date: Jan 2013
Location: Greater NYC


Posts: 107
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Quote:
Originally Posted by SCOTT26 View Post
The purpose to this car is to provide an additional model alongside the more sportier and individual MINI Coupe/Roadster replacements to provide a symmetrical link between BMW and MINI.

At BMW the current focus. Is on the UKL cars because they will provide an extra 800,000 combined BMW and MINI units to overall group sales.
The Active Tourer showed how this family will develop in terms of appearance and individuality. The biggest issue of the UKL BMW was how to make this car drive like a BMW. Something the engineers have accomplished.
or, simply put, you can rebadge and reingeneer the Mini coupe and call it a Z2. Isn't the Active Tourer the BMW equivalent to the (future) Mini Countryman?
BMW has to do what Audi and VW are doing, economies of scale baby.